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Jamie Shoemaker

Founder & CEO

Jamie was born and raised in Rochester, NY and made the move to Nashville at the end of 2022 to continue building and operating UPstar. Music. He graduated from the State University of New York at Brockport in the winter of 2022, with a bachelor's degree in Physical Education. Trading in a career of teaching and coaching to chase a dream in Music City, Jamie is on a mission to bring a refreshing and innovative presence to the music industry. Utilizing his personable demeanor with his emphasis on soft skills, Jamie takes a “collaboration over competition” approach to running UPstar. Music. He genuinely set out to make a positive and impactful footprint on Country Music and the music industry. On top of running UPstar. Music, Jamie is a curator on Groover - a music promotion platform to help artists get their music heard.    

The Rochester native created UPstar. Music in the fall of 2017 and officially launched the music platform and community in the fall of 2019. Since establishing UPstar. Music, Jamie has found creative ways to engage creatives and business individuals and provide a platform and community to create opportunities for everyone in the music industry. He has built a platform based on integrity, passion and the pride of Country Music. He also hosted and coordinated the “UPstar. Music Takeover Tour” in the summer of 2022 which was made up of 12 writers rounds and 117 singer-songwriters featuring acts such as Megan Moroney, Josh Ross, Kasey Tyndall, Austin Snell, Graham Barham, Mat Roy, Adam James, Greylan James, Palmer Anthony, Taylor Austin Dye, Brett Sheroky, Lauren Weintraub and more. After moving to Nashville, Jamie started UPstar. Music’s own Nashville writers round “The Showcase” located at the Rusty Nail hosting some of the best rising talent in Country Music. Jamie is a jack of all trades and is on the pulse of the rising talent in Country Music as he operates all of UPstar. Music’s social media, acts as a playlist curator, books and hosts rounds/shows, does graphic design work, interviews artists and industry folks and more. JamieShoemaker and UPstar. Music is gearing up for an exciting future in Music City. 


  • Instagram
  • Facebook
  • Apple Music
  • Spotify

Brian Rose


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